Private-label products hold high potential

Customers at Co.op Mart supermarket in HCM City. — VNA/VNS Photo Thanh Vu Quality assurance is the first factor that enables a product to enter supermarkets, delegates told a discussion on bringing goods into the modern retail channel held in HCM City on June 30. Nguyen Vu Thuan, food merchandise director of MM Mega Market, said goods must ensure traceability of their origin and farm produce and fresh products must meet VietGap, Global Gap and HACCP standards. Firms that want to supply supermarkets need to understand retailers’ business strategy as well as who their customers are to determine which products are suitable for supply, he said. Businesses should sit down with retailers to negotiate and make joint business plans like producing retailers’ own brands instead of just focusing on their products, he said. Pham Thi Ngoc Ha, director of San Ha Company, which has over 30 years’ experience in the meat industry, said the company used to make products for Vissan in the early stages. It also focused on developing its own brands, she said. During the co-operation with Vissan, her company got plenty of experience in production and trading, which greatly contributes to its current success, she said. Tran Van Lieng, chairman of Vinacacao, said if small- and medium-sized enterprises (SMEs) have innovative and unique products, the modern trade channel should be their target. He also shared his experience in developing co-branded…... [read more]

Nguyen Vu Thuan, food merchandise director of MM Mega Market, said goods must ensure traceability of their origin and farm produce and fresh products must meet VietGap, Global Gap and HACCP standards. Firms that want to supply supermarkets need to understand retailers’ business strategy as well as who their customers are to determine which products are suitable for supply, he said. Businesses should sit down with retailers to negotiate and make joint business plans like producing retailers’ own brands instead of just focusing on their products, he said. Customers at Co.op Mart supermarket in HCM City. Photo: vietnamnews.vn Pham Thi Ngoc Ha, Director of San Ha Company, which has over 30 years’ experience in the meat industry, said the company used to make products for Vissan in the early stages. It also focused on developing its own brands, she said. During the co-operation with Vissan, her company got plenty of experience in production and trading, which greatly contributes to its current success, she said. Tran Van Lieng, Chairman of Vinacacao, said if small- and medium-sized enterprises (SMEs) have innovative and unique products, the modern trade channel should be their target. He also shared his experience in developing co-branded products for Lotte and Starbucks, saying this is a good chance for a company to promote its brand. Thuan said MM Mega Market wants to co-operate with suppliers and partners to serve its horeca (hotels, restaurants and catering) customers, mom and…... [read more]

Pham Thi Ngoc Ha, director of San Ha Company, speaks about her company’s experience in supplying the modern distribution channel at a discussion held in HCM City on June 30. — VNS Photo Quality assurance is the first factor that enables a product to enter supermarkets, delegates told a discussion on bringing goods into the modern retail channel held in HCM City on June 30. Nguyen Vu Thuan, food merchandise director of MM Mega Market, said goods must ensure traceability of their origin and farm produce and fresh products must meet VietGap, Global Gap and HACCP standards. Firms that want to supply supermarkets need to understand retailers’ business strategy as well as who their customers are to determine which products are suitable for supply, he said. Businesses should sit down with retailers to negotiate and make joint business plans like producing retailers’ own brands instead of just focusing on their products, he said. Pham Thi Ngoc Ha, director of San Hà Company, which has over 30 years’ experience in the meat industry, said the company used to make products for Vissan in the early stages. It also focused on developing its own brands, she said. During the co-operation with Vissan, her company got plenty of experience in production and trading, which greatly contributes to its current success, she said. Tran Van Lieng, chairman of Vinacacao, said if small and medium-sized businesses have innovative and unique products, the modern trade channel…... [read more]

Thailand’s TCC under SIRIVADHANABHAKDI Foundation on June 19 presented  12 new classrooms, 1 library and 8 function rooms  to Que Phu Secondary School, Que Phu Commune, Que Son District, Quang Nam Province. At the ceremony, representatives of MM Mega Market Vietnam, TBC-Ball Beverage Can Vietnam, Thai Corp International, Phu Thai Group JSC. of TCC Group also offered 120 gifts to the students with outstanding achievements  with VND 80 million added to the Educational Encouragement Fund. Addressing the audience at the Opening Ceremony, Mr. Aswin Techajareonvikul said: “Social responsibility is a crucial part in our longterm investment plan and sustainable development goal in Vietnam, in which, we believe that investing in human resources and younger generations is an expedient contribution to the community. That’s why the company pledges financial support of VND 10 billion for Vietnam to build a new school and develop educational infrastructure in targeted rural areas with priority socio-economic development needs in the country.” "After getting the proposal of Que Son District and through the survey, we found that Que Phu Secondary School in Que Son District was built a few decades ago and it needednew classrooms to meet the learning needs of children locally. Therefore, we decided to spend VND10 billion to build more classrooms enabling our students to study under good conditions, with the hope that  they will later on be willing to contribute to make Quang Nam homeland more prosperous." Mrs. Tran Kim Nga, Head…... [read more]

TCC launches MM Mega Market Vietnam Hung Le HCMC – Thailand’s TCC Group announced at an event in HCMC on January 10 that Metro Cash & Carry Vietnam had been renamed as MM Mega Market Vietnam Co Ltd. The renaming comes after the group took over Metro Group’s entire wholesale operations in Vietnam a year ago. TCC acquired Metro’s 19 stores and related real properties at a total value of 655 million euros in January 2016. The rebranding of all the 19 stores will be completed this year. TCC chairman Charoen Sirivadhanabhakdi said after a year-long transition from Metro to TCC Group, now was the time for the group to rename the business and unveil the new brand name MM Mega Market Vietnam. “Not only will we continue to further the values that Metro Vietnam had been working hard to build over the last 14 years in Vietnam, we will also commit ourselves to making strong investments here to develop new brand name MM Mega Market that is better in every way, from services to products, to serve our customers in Vietnam to the best of our capabilities,” Charoen said. Charoen noted that as one of the biggest Thai investors in Vietnam, TCC through MM Mega Market wants to invest in human resources and bolster partnerships with domestic suppliers and farmers to improve the supply chain and offer customers safe and quality products while creating jobs for local workers. Through MM Mega Market, TCC will be able to step up…... [read more]

TCC Group has officially announced the rebranding of Metro Cash & Carry Vietnam to MM Mega Market Vietnam. The rebranding is the next step in the process of TCC acquiring Metro’s entire wholesale operations in Vietnam, including all 19 stores and related real properties for an enterprise value of €655 million back in January 2016. The new logo is a symbolisation of MM Mega Market’s mission to provide the newest unseen experiences for customers and this is achieved through the following ideology 5M – Meet, More, Magnificent, Meaningful, Manner - which represents the five dots above MM. MM Mega Market will finish rebranding its entire 19 stores nationwide this year. “After a-year transition from the former Metro Cash and Carry Vietnam to TCC, it’s now time we finally renamed the business and unveil the new brand name MM Mega Market Vietnam,” Charoen Sirivadhanabhakdi, TCC’s chairman. “Not only will we continue to further the values that Metro Cash and Carry Vietnam had been working hard to build over the last 14 years in Vietnam, we will commit ourselves to making strong investments here to develop a new brand name MM Mega Market that is better in every way, from services to products, to serve our customers in Vietnam to the best of our capabilities.” Charoen Sirivadhanabhakdi - TCC’s chairman speaking at the grand opening “As one of the most important Thai investors in Vietnam, through MM Mega Market, TCC is destined to invest in human resources and bolster partnership with domestic…... [read more]

HCM City (VNA) – Thailand’s TCC Group, which purchased the Metro Cash & Carry Vietnam in January 2016, on January 10 announced the official change of the brand name “Metro Viet Nam” to “MM Mega Market Viet Nam”. The Thai group plans to use the new brand image at all 19 wholesale centers in the Metro chain within this year, one year after it acquired the chain at a total cost of 655 million EUR (710 million USD). CEO of MM Mega Market Vietnam Phidsanu Pongwatana said TCC wants to introduce new modern storage models to Vietnamese customers. The group will intensify the control of food safety and hygiene and develop safe good supply chains, he added. It plans to build two meat entrepots in Hanoi and Ho Chi Minh City and increase areas for growing safe vegetables to 250 hectares, nearly doubling that of 2016, as part of the cooperation programme with Vietnamese farmers, he revealed. Meanwhile, President of the group Charoen Sirivadhanabhakdi said as one of the biggest Thai investors in Vietnam, TCC pledged to boost cooperation with Vietnamese suppliers and farmers to develop sustainable supply value chains. MM Mega Market will serve as a bridge to promote marketing and distribution of Vietnamese products in Thailand as well as other markets in ASEAN, he added./.... [read more]

The General Statistics Office has estimated Vietnam’s 2016 retail revenue at US$118 billion, a 10.2% rise over the previous year. This revenue growth rate was relatively high compared to other markets in the region. Notably, food and foodstuff sales increased by 13%, followed by household appliances with 11.4% and textiles and garments with 10.6%. Sales of educational and cultural products barely grew in 2016, at 1.7% year-on-year. Last year continued to see the retail network expand, business models diversified, and mergers and acquisitions of retailers increased, especially with foreign involvement. For example, Thailand’s Central Group acquired Big C supermarket chain from French retail group Casino in Vietnam. It announced its long-term investment and business plans with an aim to double the number of Big C stores from the current 34 in the next five years. In addition, it will upgrade existing Big C stores into commercial complexes. Upon purchase of wholesale firm Metro Cash & Carry Vietnam, Thailand’s TCC Holding renamed Metro in Vietnam as MM Mega Market and established a wholesale store chain under the new brand in Thailand. Other international retail groups such as Japan’s Aeon, France’s Auchan and South Korea’s Lotte were accelerating their expansion to increase market share. The convenience store model developed fast in the country, which is for the most part in the hands of foreign players such as Circle K, Shop & Go, Family Mart and Ministop, with hundreds of stores for each brand. According to analysts, foreign retailers had better advantages in…... [read more]

In 2016, Vietnam saw a series of merger and acquisition (M&A) multimillion and multibillion dollar deals. In April, Thai company Central Group overcame numerous large-scale groups like South Korean Lotte, Thai Berli Jucker, and Dairy Farm from Singapore to officially become the new owner of Groupe Casino’s Big C Vietnam for $1.14 billion. After the deal, Central Group took over Big C’s network of 43 stores and 30 shopping centres across the country. Central Group, in partnership with the Vietnamese Nguyen Kim Group, will continue Big C Vietnam’s strategy concerning the supply of goods produced in Vietnam for Big C stores. Central Group’s purchase of Big C Vietnam is not only the largest M&A deal in Vietnam this year, but also marks a massive penetration by Thai goods into the Vietnamese market. However, the deal is also attached to scandals of delay in transfer tax payment. Notably, as of June 20, nearly two months after the transfer took place, the local authorities had yet to receive the declaration of tax payment of the deal, while under the provisions of Vietnamese law the deadline for submission is the 10th day after the transfer is officially completed. Central Group said that it had no obligation to declare and pay tax on the deal, while Casino Group and the management board of Big C Vietnam refused to comment. The debacle went on until late August, when Central Group paid off the whole VND2.034 trillion ($93 million) it declared in tax earlier. The deal…... [read more]

HCM CITY (Biz Hub) - MM Mega Market Vietnam, formerly Metro Cash and Carry, has said it will use quick response (QR) code plastering application to provide information about products. To be used first at its An Phú Store, the application will help customers trace the origin of food products by scanning the code with their smart phones to get information like location, certificate code, validity date and slaughter information. The first supermarket to adopt this advanced technology to enable customers to check the source of a product, MM Mega Market will go on to scale up its use in its system nation-wide in the immediate future. Phidsanu Pongwatana, CEO of MM Mega Market Vietnam, said: "I believe putting QR codes on products is a necessary step to protect the fundamental right of the customers, which is to have access to safe and quality products. "At this point, we already have 19 vegetable and fruit product lines from Đà Lạt at 19 stores of MM Mega Market and 37 pork products affixed with QR codes. "And more products with QR codes will come very soon." Using the QR code is an excellent way to help customers track down the source and origin of products quickly and at no cost. Products affixed with a QR code will come with necessary background information on them. To get the information, consumers can follow these simple steps: First, download the QR Code decoding application to their devices. Download a QR scanner, QR code scanner…... [read more]




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